La-KiNi | PR & Digital Relations

Today La-Kini, which was established by Laura Chini who has been working in the field of strategic business communication and press office for more than 20 years, represents a versatile and dynamic agency which is reliable and creative.

Our agency is able to listen to the Customer’s needs with sensitiveness and competence, to translate them into ad hoc formulated strategies and into focused actions.

We promoted single projects and we worked together with the same brand for 20 years. Always with the same passion, the same enthusiasm, the same professionalism. Our greatest satisfaction is that we have always achieved our targets.

“I like to consider my business as a strategic and operational support for the companies which work in the sector of furnishings, design and architecture. After more than twenty years of experience in a notable press office for design, I established my own business. It is a flexible, creative agency able to implement custom strategies for companies. Passion for my job, good organizational skills and the aptitude for interpersonal relations contributed to the success of my business”.

Laura Chini, after graduating in Political Sciences, enters the world of communication almost for fun and she is charmed and develops a passion for a job that, after more than 20 years, she does always with a lot of passion and creativity.


Thanks to the network of collaborations we recur to, we are able to look after any aspect of communication, both the digital and the traditional ones. La-KiNi team consists of experts in several fields of communication:

Graduate with a Bachelor of Arts with specialism in languages, she makes several study experiences abroad. Thanks to her deep knowledge of languages, she comes close to the international Press Office. Active, curious and versatile Giulia is an attentive and punctual reference person as far as communication is concerned in the social world and in the web.

Florentine, a degree in Philosophy of language, she enters the sector of communication and events through fashion. Whether it is design, architecture, food or lifestyle, she loves telling stories, describing people and projects using a language suitable to different sensitiveness and adapted to different media, from the most traditional to the most innovative ones.

30-year experience in the advertising sector in addition to the development of new tools for the web.
Suggesting avantgarde models for organization, application and technology.

Expert in Seo and digital advertising.